Call for Papers Special Issue nr. 44 | "Meaning, relevance and role of radio in the digital media ecosystem in a platformization scenario"
PRESENTATION
While forms of media consumption have diversified, in an ecosystem shaped by algorithms and platforms, radio has adapted, remaining relevant and continues to be a valuable source of information and
entertainment for a captive and loyal audience. Even in a convergent and hypermedia landscape (Lopez, 2010), it is a media that continues to play an important role, offering universal access, real-time updates, entertainment, connection with the local community and integration with social networks.
Radio was born as a media around which families gathered to enjoy a range of programs that included music, humor, soap operas and journalism, in an immersive, collective, and familiar experience (Kochhann et al, 2011). A century later, although it has had its popularity challenged with technological advances and the emergence of new forms of communication, it still remains present in people's lives as an important source of news, information and updates, playing a crucial role in emergency situations, connecting with the affected communities (Zuculoto, 2012). It offers a wide variety of entertainment programs such as music,
talk shows, debates, sports and humor (Cebrián Herreros, 2001). Even in rural areas or regions with limited internet access, it is possible to tune in to a local station with a simple device, as radio, characteristically
local, has useful and public service content as a crucial part of its journalistic output (Meditsch, 2007).]
Listeners find a space of identification on the radio, through participation in the programs, with requests for music, sending messages, interaction with communicators, generating a sense of community and belonging
(Ferraretto, 2014). But, as Orihuela (2015, p. 12) points out, "the media change when the culture of the audience changes".
Thus, in the face of the reconfiguration of audiences, radio has reinvented itself and, in this exercise, has learned that audiences change very quickly and that, therefore, its innovation efforts must be directed to
improve the experience of listeners who form relationship communities in the digital environment (García Avilés; Martínez-Costa, Sábada; 2016). Kischinhevsky (2016) recalls that the relationship with listeners now
takes on new contours with social media, which start to remedy these interactions and, in these new scenarios focused on algorithmic action, broadcasters can expand the audience through propagability (Jenkins; Ford & Green, 2014).
With the new ways of listening and distributing content, broadcasters are joining audio streaming platforms and sound content aggregators to distribute diversified content. Immersed in the phenomenon of media
platformization (Poell, Nieborg & Van Dijck, 2019), as a strategy to win over audiences who have not developed the habit of listening to linear transmission, radio is experiencing a transition from a culture of
portability - which goes back to portable devices - to a culture of access, as defined by Kischinhevsky (2015).
The phenomenon of platformization challenges the editorial logics of traditional media based on the choices
of professionals, governed by a market dispute, to another in which visibility depends on the choices of users, who start to feed algorithms that interpret preferences and guide them in a kind of algorithmic
curation, consequently affecting the listening/viewability of the content (Nieborg, Poell & Deuze, 2019). These new scenarios, in addition to technological challenges, bring new practices and one of them is the construction of credibility in the face of the growth of disinformation, a collective phenomenon linked to information, as Rêgo (2020) points out. As disinformation advances, radio has sought strategies to remain relevant and preserve its sense of permanence.
Suggested topics:
- Credibility and trust of radio
- New forms of interaction on radio
- Radio in the era of disinformation
- Radio and disinformation
- Radio in new scenarios
- Hypermedia radio
- Radio and media platformization
- Sense and social relevance of radio
References
Cebrián Herreros, M. (2001). La radio en la convergencia multimedia. Barcelona: Gedisa.
Ferraretto, L. A. (2014). Rádio – Teoria e prática. São Paulo: Summus.
García Avilés, J. A.; Martínez-Costa, M. P.; Sádaba, C. (2016). Luces y sombras sobre la innovación en los
medios españoles. In: Sádaba, C., García Avilés, J. A.; Martínez-Costa, M. P. Innovación y desarrollo
de los cibermedios en España. Pamplona: Eunsa.
Jenkins, H.; Ford, S.; Green, J. (2014). Cultura da Conexão. São Paulo: Aleph.
Kischinhevsky, M. (2015). Da cultura da portabilidade à cultura do acesso: a reordena-ção do mercado de
mídia sonora. In: Congresso Internacional Ibercom, 14. Anais... São Paulo: USP, 2015, p. 6065-6073.
Kischinhevsky, M. (2016). Rádio e mídias sociais. Rio de Janeiro: Mauad.
Kochhann, R.; Freire, M.; Lopez, D. C. (2011) Rádio: convergência tecnológica e a evolução dos dispositivos.
Guarapuava. Anais VIII Encontro Nacional de História da Mídia.
Lopez, D. C. (2010). Radiojornalismo hipermidiático: tendências e perspectivas do jornalismo de rádio
allnews brasileiro em um contexto de convergência tecnológica. Covilhã: UBI/LabCom Books.
Meditsch, E. (2007). O rádio na era da informação. Florianópolis: Insular.
Nieborg, D.; Poell, T. & Deuze, M. (2019). The Platformization of Making Media in Deuze, Mark; Prenger,
Mirjam (eds). Making Media, Amsterdam University Pressa.
Orihuela, J. L. (2015). Los medios después de internet. Barcelona: Editorial UOC.
Poell, T.; Nieborg, D. & Van Dijck, J. (2019). Platformization. Internet Policy Review, 8(4).
Rêgo, A. R. (2020). Vigilância, controle e atenção: a desinformação como estratégia. Organicom. Ano 17,
número 34, Setembro/Dezembro 2020.
Zuculoto, V. (2012). No ar a história da notícia de rádio no Brasil. Florianópolis: Insular.
GUIDELINES FOR AUTHORS
Deadline for submitting articles: September 15, 2023
The texts must follow the norms of the journal, which are available at:
http://revista.pubalaic.org/index.php/alaic/about/submissions
GUESTS COORDINATORS OF THE DOSSIER
Nair Prata, Universidade Federal de Ouro Preto, Brasil
Contato: nairprata@uol.com.br
Nélia Del Bianco, Universidade de Brasília, Brasil
Contato: neliadelbianco@gmail.com
Graciela Martínez, Universidad Autónoma de la Ciudad de México, México
Contato: graciela.martinez.matias@uacm.edu.mx
Agustín Espada, Universidad Nacional de Quilmes, Argentina
Contato: aeespada@gmail.com